THE ADAMS GROUP
Today’s marketing communications go far beyond advertising and public relations. They’re your strategy for building meaningful, memorable connections with your audiences.
Strategy, communications, brand development, research, advertising, public relations and digital communications are all equally important to a good marketing communications plan – especially for a hospital or healthcare provider. But alone, they’re just parts.
Together, we build them into a
real solution.
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LATEST BLOG POSTS
Healthcare social media: it’s about location, location, location
"One of the biggest trends in healthcare social media is location-based services such as Foursquare, Gowalla, Loopt, Britekite, Google Places for businesses, Google Latitude – and now, Facebook Places. Twitter also incorporates location sourcing as well as the online review site, Yelp! Location-based social media channels are game-like apps that allow you to “check in” [...]
")Social Media Use in Southeast Hospitals
"Social media in healthcare seems to be growing exponentially. Or does it? For starters, let’s look at hospitals in the Southeast. Based on the Hospital Social Network List (last updated July 24), 112 hospitals across six Southeastern states engage in social media. That’s an average of just 16% of short term acute care hospitals (not [...]
")How hot dogs made us socially acceptable.
"With a growl in our stomachs, we went in search of the city’s best hot dog. Little did we know what we’d find were the makings of a social media success story. It all started with a friendly argument. As we wrestled over what makes the perfect hot dog and where one can find such [...]
")Read More Blog Posts
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